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Bluewolf News
The 1st InsideView B2B Marketing Influencers List [Infographic]

Bluewolf CMO, Corinne Sklar, is on the Watchlist for Inside View's most influential B2B marketers list.

 
Bluewolf News
Defined mobility strategies yield better ROI: Bluewolf

Don't try to 'boil the ocean,' advises Patrick Bulacz, Bluewolf CTO of APAC.

 
Bluewolf News
Why Bluewolf Is Investing In Gamification

One of cloud integrator Bluewolf's biggest practice areas centers on Software-as-a-Service solutions for customer engagement, so it makes sense that the company apparently invests more than the average solution provider in building its brand both internally and externally.

It has long encouraged its employees to participate on social networks, both external ones such as Twitter, Facebook or LinkedIn, as well as the internal solution built on Salesforce.com technology that is used to manage sales, marketing and other operations activities.

 
Bluewolf News
Nine things we learned from our 'merging IT and marketing' Q&A

We brought six marketing experts together last week to give their thoughts on the changing role of marketing, as technology continues to change the rules of the game. You can read the full live chat here – but below are the key lessons learned and consensuses reached.

1. CMOs and CIOs need to be more like each other as responsibilities overlap

 
Bluewolf News
9 Ways to Improve Your Company's CRM System

Don't think of -- or use -- CRM as a standalone sales automation system.

"Too often, companies assume that CRM starts and stops with sales," says Glenn Burnside, executive vice president of Engineering at Headspring, a provider of tailored software solutions, including CRM.

 
Bluewolf News
Bosses 'walking the walk' key to smooth technology adoption

By skimping on the change management process, companies run the risk of spending big on implementation, only to see their staff gradually return to less efficient ways of working.

 
Bluewolf Education
The Cat In The Hat Helps Bring Vodafone’s Customers Back

Vodafone enlists Bluewolf to execute its winning social media strategy.

 
Bluewolf News
The merging of IT and marketing: what does it mean for marketers? – live Q&A

Join us and a panel of experts to discuss how technology is changing the role of marketers.

 
Bluewolf News
4 Tips to Improve Email Data Quality

Take a proactive approach with your data: learn four steps to improve your data quality.

 
Bluewolf News
Why Cloud Customers Should Pay For Value, Not Technology

Eric Berridge's disruptive blog calling for value-based pricing models for cloud customers is featured on Wired Innovation Insights.

 

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